Category Archives for "General marketing"

Feb 05

My journey and this Blog

By Leon Tranter | General marketing

My name is Leon, I live in Sydney, Australia, and this is my blog on internet marketing and affiliate marketing. I’m learning a lot along the way, and I’ll be sharing my learnings and progress as I go. I am a big believer in the Abundance Mindset. That means that I believe there is plenty […]

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Nov 08

How do websites really work?

By Leon Tranter | General marketing

A lot of people struggle with technology when they’re starting on their marketing journey. Don’t let that person be you! In this article I’m going to go “under the hood” and give you a newbie-friendly explanation of how websites actually work. Understanding this stuff will make your life easier when it comes to building websites […]

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power authority
Oct 06

The power of authority

By Leon Tranter | General marketing

I’ve written before about how marketing is a long game. And about the importance of the abundance mindset. And about how you importance authenticity is in marketing. Well, this is an idea that ties all of these things together. I think the most powerful asset in the whole world of marketing is not an email […]

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filter bubble
Oct 01

Beware the filter bubble

By Leon Tranter | General marketing

You might not know it, but most of spend a lot of our lives in a filter bubble. The main ones are Google and Facebook. These are of course two of the biggest information platforms on the planet. And these platforms are smart. They operate on sophisticated rules that most people have no idea about. […]

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is passive income real
Sep 24

Is “passive income” real?

By Leon Tranter | General marketing

A lot of people are interested in passive income. Who wouldn’t want to be earning money without doing any work? Freeing yourself from the grind of a job is a dream of nearly everybody. However, a lot of people are asking “is passive income real?”. This is an important question and the answer might surprise […]

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marketing is a long game
Sep 11

Marketing is a long game

By Leon Tranter | General marketing

If you want to succeed in marketing, you need to play the long game. That’s what I think. A lot of people are just rushing around, trying to make a few quick dollars here and there. That’s not marketing. That’s hustling. There’s a difference. Marketing is about building a real long term business. Marketing is […]

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